14Marketing

Brand Mention Monitor

Reddit, X, Trustpilot, G2, LinkedIn — sentiment-scored, prioritized, and routed to the comms team with a draft response before the negative thread hits 4 hours of oxygen.

The problem

Negative brand threads on Reddit, G2, or X compound exponentially in the first 4 hours — engagement past that window reduces escalation potential by 65%+, but most teams find out in a Monday social-listening report 72 hours after the fact. Meanwhile competitor share-of-voice shifts, customer-success signals get buried, and review-site responses go un-drafted because no one owns the queue. Result: avoidable reputational damage, missed advocacy opportunities, and a comms team perpetually in reactive mode against a feed they can't triage manually.

Typical leak: 65%+ higher virality on negative threads when response slips past 4hr window; 20-40% of advocacy and review-response opportunities missed entirely

Negative-thread containment + advocacy capture rate

65%+ reduction in negative-thread virality via sub-4hr response; 2-3x advocacy capture rate on positive mentions

Edelman Trust Barometer; Sprout Social Index 2024 response-time research

Integrates with

Brand24MentionSprout SocialBrandwatchHootsuiteZendeskSlackHubSpot ServiceClaudeGmailn8n

How it works

Agent · Brand Mention Monitor

Live mentions feed
Negative G2 review surfaces
Severity scored · high
Routed to CSM Tara · Slack
Reply published · 47 min
B

Brand24 · live feed

24 mentions/hr
Redditr/sales · u/quotaqueen
neutral

Anyone else swap from Outreach to ___? Worth it?

X@scaleupchris
positive

shipping ___ to my team next week. fingers crossed.

G2G2 review · 2★
negative

Loved the platform until the Salesforce integration broke last week. Support ticket open 6 days.

TrustpilotTrustpilot · 5★
positive

Replaced 3 tools. CSM Tara was incredible during onboarding.

Integrates with

Brand24
Mention
Sprout Social
Brandwatch
Claude
Slack
HubSpot Service